Drink the Punch

No rules. Casual observer of human nature posting anything and everything that makes my brain happy.

Mostly the latest research in consumer neuroscience, neuroethics, neuromarketing, emotional intelligence, positive psychology, behavioral economics, motivation and persuasion, social commerce, and social media.

Also known as why people think what they think, do what they do, and buy what they buy.

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Martin Lindstrom: Sleeping with the Customer

“When you develop brands, it’s the little insight that creates the huge difference.”

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Drink the Punch

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Martin Lindstrom: Sleeping with the Customer

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Drink the Punch

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