There Is No App For Happiness: Max Strom at TEDxKC
“Scientists at MIT have created a vest that inflates when your Facebook friends “Like” your posts, mimicking the sensation of a hug.”
“When you develop brands, it’s the little insight that creates the huge difference.”
Creating lasting positive change:
“Narrative is stitched intrinsically into the fabric of human psychology.”
“There are several surprises about stories. The first is that we spend a great deal of time in fictional worlds, whether in daydreams, novels, confabulations or life narratives.”
“A second surprise: The dominant themes of story aren’t what we might assume them to be…They bubble with conflict and struggle…Trouble, Gottschall argues, is the universal grammar of stories.”
“When researchers pick apart the hours of dream content, it turns out dreamland is all about fight or flight.”
“Neuroscience has long recognized that emulation of the future is one of the main businesses intelligent brains invest in. By learning the rules of the world and simulating outcomes in the service of decision making, brains can play out events without the risk and expense of attempting them physically.”
“Changing the brain requires the correct neurotransmitters, and those are especially in attendance when a person is curious, is predicting what will happen next and is emotionally engaged.”
“If the narrative doesn’t contain the suitable kind of virtue, brains don’t absorb it…This leads to the suggestion that story’s role is ‘intensely moralistic.’”
“Stories serve the biological function of encouraging pro-social behavior.”
“‘If the research is correct, fiction is one of the primary sculpting forces of individuals and societies.’”
“The medium of story is changing, in other words, but not its essence. Our inborn thirst for narrative means that story — its power, purpose and relevance — will endure as long as the human animal does.” — David Eagleman, NYTimes.com
“Theory of mind is the cognitive skill of understanding another person’s state of mind. It’s an ability to intuitively comprehend that other people have mental states (beliefs, intentions, desires, knowledge etc) that may differ from your own and an understanding of others’ emotions and behaviours. Closely related to empathy, theory of mind is an innate ability that everyone possesses, but that some have developed to a greater degree than others. Scientists have now proven that the size of a person’s social network is directly related to the size of part of the brain called the orbital prefrontal cortex, but that this is only true when brain size is combined with the psychological skills associated with a developed theory of mind.” — Paul Sutton, FutureComms
Image: Pete Boyd on Flickr
I saw a friend post this today:
“Suppose you graduate from college at 22 and work until age 70…you would’ve spent: 16 years working, 15 years sleeping, 5-7 years watching TV, 3 years eating, 2-3 years commuting, and 2-4 years on recreation.”
I haven’t had a chance to double check his numbers, but I think the message is clear.
What are your priorities today? Don’t end up 70 years old with these five most common regrets.
Image: 85mm.ch on Flickr
How many people have ever lived on Earth? Whether you believe it’s 107,602,707,791 or not, I think we can all agree that the answer is a lot.
That means we should have tons of insight into what people regret the most when they are dying so we don’t make the same mistakes over and over and over again for thousands of years, right?
After reading countless articles on this topic, here’s what I learned…
In 2005, Scientific American and WebMD claimed, ”New research traces regret to the brain’s medial orbitofrontal cortex.” As recent as a couple months ago, ScienceMag.org published a study (reported on NYTimes.com) saying, “…brain activity in a region called the ventral striatum, which is associated with feelings of regret.”
Top 5 Most Common Regrets of the Dying (by Bronnie Ware, author of the full-length memoir, The Top Five Regrets of the Dying - A Life Transformed by the Dearly Departing, released worldwide):
Let’s face it. If you are reading this, odds are you aren’t Lady Gaga, Justin Bieber, or any of the other top 100 most followed on Twitter. If you aren’t on Twitter yet, sign up today. In fact, do it now and then come back and finish reading this post.
Twitter isn’t new. The more people that join and follow other users, the more your tweets get diluted. The secret is to not wait for followers to come to you. Don’t tweet and hold your breath to see who replies, mentions, retweets, or follows you (but, if you do receive replies, mentions, and retweets, be sure to respond to ALL of them).
The key is to consistently send tweets, but spend the bulk of your time using search.twitter.com. Search for your company or brand name, products or services you offer, competitors, and any other relevant keywords related to your industry. Then, start authentic conversations with all of the people that are already sending relevant tweets. You can quickly build real relationships (and followers) by taking this approach. And, the best part is that you can be certain that the people you are talking to are highly engaged. Quality over quantity.
Twitter even put together its own tips on how to use Advanced Twitter Search.
Image: MightyBoyBrian on Flickr
Super Bowl XLVI was the most watched television broadcast ever - estimated at 111.3 million people.
As the game ended, Twitter counted 12,233 posts per second, the most for any English language event in the six-year history of Twitter.
So, how did the big brands fail? Simple. They didn’t give the viewer a good reason to continue the conversation online. Simply adding a Twitter hashtag or Facebook icon/URL at the end of an ad is not enough. Big brands paid big budgets to gain the attention of 111.3 million people and then left them hanging. It’s going to cost them a lot of money to regain that attention in the future. To make matters worse, a lot of the brands that showed Twitter hashtags in their commercials were not actively engaging with tweeters online (#wasteofmoney).
Whatever you do as a small business, always keep the conversation going (Gary Vaynerchuk is a big advocate of this).
Be sure to subscribe so you can read my next post: How your Small Biz will Win with Twitter.
5) 1 out of 5 social network users is likely to visit another social site after leaving one.
4) There are now more than 800 million active Facebook users, with over 200 million added in 2011.
3) More than half of Facebook users log in every day - that’s more than 400 million people.
2) Americans spend more time on Facebook than any other U.S. website.
1) Nearly 23% of online time is spent on social networks.
**BONUS: Small businesses don’t have to spend much to get results. Zoomerang found that nearly 60% of all small business decision-makers spend less than $100 on social media and 74% of businesses don’t employ anyone to manage their social media marketing.
Nice wake up call here. Originally posted by Brian Solis on SocialMediaToday.com.
“Over the years, I’ve researched the gap that exists between what businesses think consumers want in social networks and what it is that they really want or expect. As you can imagine, there’s a significant delta between each and here, Nielsen delved a bit deeper to share insights into specific brand-related behavior by consumers in social networks. Much of their time is spent in pre-commerce phase of decision making, reading consumer feedback and learning about products. At the point of the decision, they seek to obtain coupons and promotions. Post commerce, they’re actively posting positive or negative feedback, thus influencing the decisions of others.”
Read the full article here: The State of Social Media 2011 - Social is the New Normal